CREATIVE NATURAL STYLING
DORIEN VAN DEN BERG
I am a “green stylist” that can embellish any space, from palace to garden shed, with flowers and plants. I was raised among the bulb fields and brought the love of flowers all around the world.
In Vienna I decorated operas, in Kansas City I learned how to style more broadly with furniture and design. I have done green projects in more than forty countries for palaces, trade fairs, hotels, showrooms and interiors.
My style is natural. I like to let the flowers shine. My luck is that I live in the Netherlands, the Silicon Valley of the flower world. I work with passionate clients and colleagues, play with the zeitgeist and create theme and trend concepts with the most amazing flowers and plants.
Flowers tell me a story, I just have to listen to them.
Paauw lelies in Aalsmeer
In the talk show of Martha Stewart, I was once called the “Dutch Miss Lily”. The budding, the glorifying and the dying, that is the beauty of a lily for me. The flower symbolizes love, fertility and purity.
For Paauw Lilies I designed a wall of 1000 white lilies for a show, all equally beautiful on maturity. A project with stopping power: many visitors stopped to admire and wonder.
Exotica is a prominent chain of flowers that decorates palaces, hotels and party locations. I teach the enthusiastic employees to think and work conceptually, but also to get rid of flower rules and to work more freely.
The launch of a new white lily with the name FOREVER. I transformed a country home with my team of stylists into a white, white world, populated by lilies. With attention to the smallest details.
Noviflora 40 jaar
Noviflora is one of Europe’s leading ornamental export companies. Their plant hunters are always looking for innovations such as the O Green plant concept. For their 40-year anniversary, I made different concepts with their most special plants and, among all their products, I decorated a dinner for 200 people.
This company recently launched the first double-scented Roselily pollen free. To promote this eye-catcher, I designed the concept, the exhibition stand, the promotional material and photography.
Bulbs ensure great happiness. JUB develops the newest bulbs at Remarkable, has its own nursery and hatchery and a Landscape department for total concepts for municipalities and companies. I advise JUB on the trends, design displays and direct designers in the design of packaging such as the luxury Crown Jewels or bees and butterflies.
Sion Beauty Salon
This producer of orchids is a large, international player. During the world-famous Flowertrials, SION Young Plants has the ambition to amaze visitors with a dazzling show. I help to think about the concept and contribute to the implementation where the most beautiful orchids are the center of attention.
Concept development, photography, designing exhibition stands and determining colors is what I do for Primera Fashion Flowers, the producer of wax roses. Infinitely able to combine with real flowers, can be used in any interior and with the most fantastic colors and treatments. Quirky and original.
Koenpack is a global company in packaging for flowers and plants. I direct the team of designers and advise them on the latest trends in colors, prints, shapes and design.
Bloemen uit het hart
An assignment to search in images for a new world of flowers. It’s wonderful to use my creativity to come up with new setups and combinations and to show the flower in all its beauty.
Victor en Rolf
For the 10-year anniversary of the Flowerbomb perfume, the editors-in-chief received a bouquet in the form of a Flowerbomb. Wax roses combined with real roses in a quirky color combination. They loved it.
I have twice been a guest as the “Dutch Miss Lily” in the American talk show of Martha Stewart, surrounded by a sea of cut lilies. With 32 million viewers, one of the best viewed programs. The occasion was the LilyTopia exhibition in Longwood Gardens, the world’s largest lily show. The most special Dutch lilies were arranged in a beautiful greenhouse.
Jan De Wit & Zonen
Como & Co
Sion Young plants
Primera Fashion Flowers
Hobaho Casino Lelies
Sunny Hill Australia
De Nederlandse Bank (DNB)